GUSTINI, Sri; 						SURYANI, Ade Nia.
 PENGARUH CELEBRITY ENDORSEMENT PADA IKLAN SMARTPHONE MEREK SAMSUNG TERHADAP MINAT BELI KONSUMEN (STUDI KASUS MASYARAKAT KELURAHAN KAYUARA KECAMATAN SEKAYU).
<strong>Jurnal Manajemen Kompeten</strong>, [S.l.], v. 8, n. 2, p. 31-40, feb. 2026.
ISSN 2621-5381.
Available at: &lt;<a href="https://jurnal.irs.ac.id/index.php/mnjm/article/view/472" target="_new">https://jurnal.irs.ac.id/index.php/mnjm/article/view/472</a>&gt;. Date accessed: 16 apr. 2026.
doi: <a href="https://doi.org/10.51877/mnjm.v8i2.472">https://doi.org/10.51877/mnjm.v8i2.472</a>.